Navigating Networks: 7 Steps to Networking Success

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Nervous about networking? Finding a new job is difficult. In our tech-driven society, applying for jobs online in your pajamas is tempting. A successful job hunt requires networking to improve your professional relationships and find chances. But fear not, MALK Organics operations and marketing manager Abby is here to share her job-winning strategies on how to navigate the world of networking effectively.

Networking is a skill that most people have to learn through practice. Research shows that internal referrals are the main source of employment, so building and maintaining personal connections can pay off in the long run. Networking is not just about finding a job, it’s about building relationships that can help you throughout your career. Whether you’re introverted, outgoing, or somewhere in between, these 7 steps can help you develop your networking expertise:

1. Set goals.
The first step to successful networking is to set goals. What do you want to achieve through networking? Do you want to connect with a potential employer, find a mentor, or expand your professional network? Setting clear goals will help you focus your efforts and make the most out of your networking opportunities.

2. Talk to friends.
If you’re new to networking or feeling overwhelmed, start by reaching out to friends and acquaintances. Invite them for coffee or lunch and talk about their careers. You may be surprised by the insights and connections they can offer. Ask for referrals to professionals or companies that interest you and use these connections to expand your network.

3. Meet new individuals at events.
While online networking is convenient, nothing beats face-to-face interaction. Attend networking events and industry meetups to connect with like-minded individuals and potential employers. Look for local groups and events on social media to find opportunities to expand your network and learn more about your industry.

4. Ask clarification.
When networking, it’s important to focus on building relationships and not just promoting yourself. Ask thoughtful questions and listen actively to the responses. Show genuine interest in the person you’re talking to and take the time to understand their goals and challenges. Networking is a two-way street, so be sure to show empathy and curiosity in your conversations.

5. Create a network matrix.
Organize your network connections by creating a “Who + Where” matrix. Identify people who work for or know individuals at companies you’re interested in and use their names as references when applying for jobs. Having personal connections at prospective employers can give you a competitive edge in the job market.

6. Help your community.
Volunteering for a cause you care about is a great way to expand your network and meet new people. Not only does it feel good to help others, but volunteering can also introduce you to individuals outside your industry who may have valuable connections or insights to share. Look for opportunities to get involved in your community and make a difference while growing your professional network.

7. Follow up and remember essentials.
After networking events, be sure to follow up with your contacts via email or phone. Thank them for their time and any insights they shared. Stay in touch with your connections and be sure to follow through on any commitments you made. Always be prepared with a printed resume and business cards, and show your appreciation by offering to pay for coffee or lunch when meeting with network contacts.

Networking is not just about finding a job, it’s about building relationships that can help you throughout your career. By setting goals, talking to friends, attending events, asking thoughtful questions, creating a network matrix, getting involved in your community, and following up with your contacts, you can develop your networking expertise and enhance your job search success. Networking takes time and effort, but the benefits of building a strong professional network are well worth it. So put on your networking hat, get out there, and start making meaningful connections today!

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